Halloween Candy 2024. The national retail federation’s annual halloween consumer survey conducted by prosper insights & analytics revealed that total halloween spending in 2024 is expected to. This year’s product lineup includes several returning favorites, such as ghoulish green.
Halloween candies are projected to rake in around $4.1 billion in 2024, nearly double the spending from a decade ago, according to s&p global market intelligence. Luckily, thanks to instacart’s new 2024 trends report, you can see which candies were purchased the most (compared to the national average) depending on where you live.